I have been doing all the sales myself and it is killing me. I am a soft touch - I don't have the stones to be a real "Closer". I can admit it.
I own an advertising/marketing/design agency that specializes in the financial industry. We have been around for over 26 years and have a pretty good reputation. We are strictly B2B and since we deal with banks and CUs, we rarely exceed 30-day terms. Most of my sales come from referral or the website requests for information. Average sale on basic services for the year is around $200,000k to $300,000 a year (wehave a few that are larger and a few that are smaller).
Recently we launched a new product that has been getting a good response (10% sales close on cold calling). It is a high volume product and seems to be an easy sell. We are also about to launch a new product that should do even better than that. The commissions are pretty generous. Our in house team is making about $3k to $5k on 2 hours of phone calls a day. The problem is that I have my designers on the phone when they should be designing.
I talked to a collegue - she owns another agency - and she told me that she has reps in Texas and LA and the east coast. She has even stolen a client from me (first time that has ever happened). So she told me what I needed to do but not how to do it. I thought I would start here to see if anyone here had any suggestions.
I own an advertising/marketing/design agency that specializes in the financial industry. We have been around for over 26 years and have a pretty good reputation. We are strictly B2B and since we deal with banks and CUs, we rarely exceed 30-day terms. Most of my sales come from referral or the website requests for information. Average sale on basic services for the year is around $200,000k to $300,000 a year (wehave a few that are larger and a few that are smaller).
Recently we launched a new product that has been getting a good response (10% sales close on cold calling). It is a high volume product and seems to be an easy sell. We are also about to launch a new product that should do even better than that. The commissions are pretty generous. Our in house team is making about $3k to $5k on 2 hours of phone calls a day. The problem is that I have my designers on the phone when they should be designing.
I talked to a collegue - she owns another agency - and she told me that she has reps in Texas and LA and the east coast. She has even stolen a client from me (first time that has ever happened). So she told me what I needed to do but not how to do it. I thought I would start here to see if anyone here had any suggestions.
